Ryder Architecture
A Case Study
In accordance with our Inclusivity Policy, Ryder is committed to applying the equal opportunities policy at all stages of recruitment. Since 2023, 50:50 Future has delivered unconscious bias and recruitment bias to our people.
The training covered topics including errors in thinking, how unconscious biases are formed, the impact of unconscious bias, the fundamental concepts of equity, diversity and inclusion (EDI), strategies to mitigate biases in shortlisting and interviews, understanding culture fit versus culture add, and post recruitment analysis.
Unconscious bias refers to automatic, unintentional mental associations shaped by social stereotypes that influence our perceptions, decisions, and behaviour without conscious awareness. These biases can lead to unfair judgments or treatment – even when we believe we are being fair and objective.
Recruitment bias occurs when conscious or unconscious preferences influence hiring decisions, leading to unfair treatment of candidates based on factors like gender, race, age, or background rather than qualifications. This can affect every stage of recruitment, reducing diversity and undermining fair, inclusive, and merit based hiring practices.
Following the rollout to those involved in recruitment, 50:50 was commissioned to deliver bespoke training focused on inclusive messaging and content to our communications team. 50:50 tailored the programme to Ryder’s brand toolkit and accessibility guidance to ensure alignment with our protocols.
The training covered the purpose of different communication channels and related barriers to inclusion, target audiences, who curates and creates content, challenges in delivering inclusive communications (both internal and external), and the development of guiding principles to support best practice.
Learnings have been embedded into everyday communications, and we continue to prioritise EDI in a transparent and progressive way.
“We’ve been a longstanding customer of 50:50 Future, having undertaken unconscious bias and recruitment bias training, and D&I training. Lyndsey and Lynsey are great trainers, warm, approachable and very knowledgeable, keeping the team engaged throughout. Delegates felt inspired to apply their learning, reflect on their experiences, and consider wider practice implications. We highly recommend 50:50 to clients looking to enhance and upskill their people.”
Dr Izzy Williams, Senior Learning and Development Lead
Inspired by Ryder’s journey? Let’s chat about how we can support yours.
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